Location:
This remote opportunity is available for candidates located in:
Mexico, Angola, Algeria, Cameroon, Democratic Republic of the Congo, Egypt, Ethiopia, Ghana, Kenya, Libya, Madagascar, Morocco, Mozambique, Nigeria, Tanzania, Sudan, Tunisia, Uganda, Canada, Dominican Republic, Haiti, Argentina, Bolivia, Costa Rica, Uruguay, Suriname, Peru, Paraguay, Guyana, Colombia, French Guiana, Ecuador, Chile, Panama, Honduras, Guatemala, and South Africa.
Job Type:
Contract
Department:
Project Growth
Compensation:
$2,000 – $3,000 per month
About the Company:
Our client is a forward-thinking media platform that sparks meaningful conversations, inspires positive change, and empowers innovation. They seek a Digital Marketing Analyst to measure, analyze, and optimize the performance of digital marketing campaigns across various platforms. The ideal candidate is analytical, detail-oriented, and passionate about tracking metrics. Prior content optimization experience is a bonus; however, if you have a keen analytical eye and are eager to grow, this role could be a great fit.
Job Details:
- Location: Fully Remote (Work from Home)
- Working Hours: 9 AM – 5 PM EST
Key Responsibilities
- Campaign Performance Tracking: Utilize tools like HubSpot and Mailchimp to track impressions, clicks, and email campaign metrics, ensuring effective data collection and analysis.
- UTM Tag Tracking: Monitor UTM tags on the website to evaluate traffic sources and campaign success.
- Campaign Monitoring: Measure and report on campaign engagement metrics, identifying opportunities for improvement.
- Performance Dashboards: Maintain performance dashboards, delivering actionable insights to stakeholders.
- Cross-functional collaboration: Partner with marketing, design, and content teams to align campaigns with broader company objectives.
Preferred (But Not Essential) Responsibilities:
- Content Support: Assist in executing digital campaigns, manage posting schedules, and optimize content with AI tools, adhering to brand guidelines.
- Brand Consistency: Work with the design team to maintain a cohesive brand voice across digital assets.
- Asset Organization: Manage digital assets, ensuring easy access for future campaigns.
Success Metrics
- Accurate Campaign Tracking: Deliver actionable insights by tracking and analyzing campaign metrics such as email performance and UTM tags.
- Well-Maintained Dashboards: Keep dashboards current with insights on campaign success and engagement.
- Optimized Content: Ensure campaign content is effectively optimized, aligning with brand guidelines.
- Organized Digital Assets: Digital assets are managed efficiently for streamlined marketing initiatives.
Qualifications
- Experience: Minimum 2 years in digital marketing, focusing on analytics and performance tracking. Experience with HubSpot and Mailchimp is required.
- Analytical Skills: Strong data analysis abilities, particularly with UTM tracking and campaign metrics.
- Communication Skills: Excellent verbal and written communication, with experience in cross-functional teamwork.
- Attention to Detail: High level of organization and precision in managing data and digital assets.
- Tech-Savvy: Proficiency with performance monitoring tools and dashboards to derive actionable insights.
- AI Tools Knowledge (Nice to Have): Familiarity with AI tools for content optimization and automation is advantageous.
- Brand Management (Nice to Have): Experience ensuring brand consistency across digital assets is beneficial.
Opportunity:
This role is perfect for an analytical Digital Marketing Analyst who enjoys optimizing campaigns and supporting content strategies. Join an innovative team dedicated to impactful, data-driven marketing initiatives.
Application Process
To apply for this role:
- Complete the online application form.
- Record a video showcasing your relevant skill sets and experience.
If you’re passionate about digital marketing analytics and eager to contribute to a team driving meaningful change, apply now!
